Trident Senses

Branding, Packaging, In-Store Promotion

Asterias team came up with the design concept of Trident Senses, when the product line launched in 2010; a name unspoilt and enticing. We decided on the fonts, logotype, colors, dimensions, and key visuals, and we created the brand identity and guidelines. We also designed the packaging, as well as the POP materials in a way that the chewing pleasure could be visually encapsulated and connoted.

projects, packaging, branding, trident, senses

Tropical mix flavor

Rainforest mint flavor

Mint breeze flavor

Bubble gum flavor

Strawberry passion flavor

Watermelon sunrise flavor

Blue dream mint

Mint cinnamon fever

Limited editions for Spain and Greece

Promotional shelf talker

Promotional poster