In-Store Promotion, Outdoor Promotion, Marketing & Trade Material
We were called to adapt artwork for the launch of Fuze Tea and make it relevant to the Greek and Cypriot market. We received the original material and we designed the Greek version. We adapted artwork for the coolers outer covers and the points of purchase (POP), such as shelf talkers, price tags, and cashier posters. The creation of digital web banners, mini web videos, online advertorials, and display ads, as well as the design of the insertions for the magazines were also constituents of the Fuze Tea promotion project.